It's rich in vitamins, minerals, and antioxidants. If you're looking to make hair softer and more manageable (aren't we all?), this can be your go-to oil. Argan oil is an age-old beauty secret that has many uses, namely helping to hydrate and soften the hair. With its high content of antioxidants, essential fatty acids, and vitamin E, the benefits of Argan oil naturally help to increase hair's elasticity and consistently restore shine to dull, lifeless hair.